Mother’s Day is the third largest retail holiday in the US after Christmas and the back-to-school season. Seasonal programs like Mother’s Day bring big profits to retailers a restaurace . Mother’s Day Spending Hits a Record $35.7 Billion!
“Mother’s Day spending has grown steadily
over the past few years germany whatsapp number data and this year’s spending is expected to be the highest in the 16-year history of our survey. Consumers are excited to celebrate all the moms in their lives, and retailers are ready to inspire consumers with unique gifts.” – NRF President and CEO Matthew Shay
Jewelry sales are expected to top the list at $7 billion, closely followed by specialty sales at $5.9 billion.
Mother’s Day is KFC’s highest sales day of the year. 370,000 families looking to give mom a break from meal planning look to the chicken chain for dinner solutions.
“That means 1.5 million pounds of chicken, 6.5 million pieces of chicken, 815,000 servings of mashed potatoes and gravy, and 470,000 servings of coleslaw.” – Jedlík
25% of all flowers purchased throughout the year are purchased for Mother’s Day. Consumers also spend about $3.2 billion on flowers and another $1.1 billion on greeting cards. Carnations are the official Mother’s Day flower, but tulips, roses and lilies are also popular.
35% of consumers plan to shop online, 61% will go to a brick-and-mortar store. 32% plan to shop in department stores and 29% in specialized stores (florists, jewelers, electronics stores).
Experiential gifts are popular on Mother’s Day. Experiences such as a spa den,
Are your stores ready with
billion at your disposal? Are Mother’s Day marketing and merchandising initiatives aida s in this case fully implemented in all your branches? Relying on paper, Excel, and email is slow, error-prone, and ultimately.
Your lighting can cmo email list also affect how your customer feels about your store or your product. If a customer tries on clothes in a poorly lit and unflattering fitting room, they may become discouraged and not buy the items. However, if the lighting is bright, clear and more flattering, the customer has a better experience and is more likely to buy the items.