This is, in simple terms, how customers view and interact with your brand; it is a key factor in marketing efforts.
Big data analytics provides the business intelligence you need to achieve positive change, such as improving existing products or increasing revenue per customer.
Improved customer acquisition
This is another great benefit of Big Data Marketing Greater customer . A McKinsey survey found that intensive users of customer analytics are 23 times more likely to clearly outperform their competitors in terms of acquiring new customers.
Leveraging the cloud allows you to collect and analyze chinese malaysia data consistent, personalized data from multiple sources, including the web, mobile apps, email, live chat, and even in-store interactions.
4. Real-time data and analytics: Pure gold!
Big data can help marketers leverage real-time data in cloud computing environments . Big data’s ability to acquire, process, and analyze real-time data quickly and accurately enough to take immediate and effective action cannot be matched by any other technology.
This is critical when analyzing data from GPS, IoT sensors, web page clicks, or other real-time data.
Big Data analytics is an essential component that cannot be ignored, as it provides marketing and business intelligence that translates into time and cost savings by optimizing marketing performance.
Wait a minute! I’ll give you 3 pieces of content to take a look at after reading this:
These are the lessons we learn from McDonald’s and Burger fans data King’s false advertising allegations!
Do you want to escape the trap known as “misdirection”? We’ll tell you how!
Why is Big Data so important in e-commerce? Find the answer here!
2 examples of Big Data Marketing
The use cases for the possibilities of big data are inspiring, but what does Big Data Marketing look like in practice? These examples show how 2 companies improved their marketing success by using this strategy.
Elsevier uses Big Data to optimize a marketing calendar
Elsevier is the world’s largest provider of scientific, technical and medical information, publishing 430,000 peer-reviewed research articles annually.
Big Data and a multi-cloud environment provide an efficient way to closely track journals and books throughout their lifecycle and schedule resources more effectively to optimize production and support marketing.
DMD Marketing Corp. Outperforms Competition by 3x with Big Data
DMD Marketing Corp. offers the only authenticated database available that can reach, inform and respond to the dynamic digital behavior of over six million fully-opt-in U.S. healthcare professionals. To date, DMD has deployed over 300 million emails gary yamamoto manager – export division and 30,000 email marketing campaigns.
Since email marketing for healthcare professionals is a highly competitive commodity business, big data gives DMD a way to differentiate itself.
Using cloud-based Big Data integration tools, DMD updates email data every day, instead of every three days, helping the company outperform the competition with 95% email deliverability.
We’re done, but I have something else!
Come on, optimize your strategy by downloading our complete Kit to help you plan your Marketing strategy for 2022. It’s free and for you!If you want to expand your brand to sell your products or services internationally, you’re probably wondering: how to get foreign clients? We all want to achieve this goal because it means greater profitability, profits and business expansion. Read until the end, because in this content, you’ll find everything you need!
Luis Herrera
May 4, 22 | 5 min read
getting clients abroad
Reading time: 4 minutes
To get foreign customers, good use of SEO for e-commerce is the first step, but it is not the only one: you must follow a few more steps to expose your brand to the foreign market.
Below we will tell you the benefits it will bring you and the key points to keep in mind to be successful in your strategy.
6 benefits of getting clients abroad
It is no secret that finding an effective way to get foreign clients has a great impact on the growth of the brand. Among the 6 most outstanding advantages are:
1. Conquer new territories and markets
For many companies, global expansion offers the opportunity to conquer new territories and markets, reaching more consumers and increasing sales.
Take a look at Nike for example, in the Netherlands it has access to 170 million European consumers within a 300 mile radius, that’s crazy!
If there is demand for your product or service, you better prepare your offer! Some countries even offer incentives for companies that do business in their country, such as Chile or Alaska.
2. Better profit margin
Some of your clients may live in countries with strong and solid currencies such as the dollar, euro and even British pounds, which can guarantee you higher rates that they will have no objection to paying, such as in Switzerland for example, where the cost of living is one of the most expensive in the world.
3. Access to new talents
You may not only be selling your products or services, but as an employer you may also be looking for on-demand civil servants (self-employed workers). By looking abroad you will have a pool of .